<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Internet Marketing Blog Australia - First Rate &#187; Website Conversion</title>
	<atom:link href="http://www.firstrate.com.au/blog/category/website-conversion/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.firstrate.com.au/blog</link>
	<description>Online marketing: search engine advertising and marketing</description>
	<lastBuildDate>Tue, 31 Jan 2012 03:17:23 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.2</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>Things I learnt at Webstock 2010</title>
		<link>http://www.firstrate.com.au/blog/things-i-learnt-at-webstock-2010/</link>
		<comments>http://www.firstrate.com.au/blog/things-i-learnt-at-webstock-2010/#comments</comments>
		<pubDate>Thu, 04 Mar 2010 22:18:59 +0000</pubDate>
		<dc:creator>Dave</dc:creator>
				<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[Online Strategy]]></category>
		<category><![CDATA[Only NZ]]></category>
		<category><![CDATA[Website Conversion]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[coding horror]]></category>
		<category><![CDATA[codinghorror]]></category>
		<category><![CDATA[daniel burka]]></category>
		<category><![CDATA[jeff attwood]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[linkedin.com]]></category>
		<category><![CDATA[reid hoffman]]></category>
		<category><![CDATA[webstock]]></category>
		<category><![CDATA[wellington]]></category>

		<guid isPermaLink="false">http://www.firstrate.com.au/blog/?p=1885</guid>
		<description><![CDATA[
Source: Kiwi Flickr
This year was the third time I&#8217;ve been to Webstock. I go for a few reasons: to visit Wellington!, to get perspectives on web design &#38; web development that I wouldn&#8217;t normally, to let my brain think about things other than digital marketing and to catch up with people.
Of course, it isn&#8217;t easy [...]]]></description>
		<wfw:commentRss>http://www.firstrate.com.au/blog/things-i-learnt-at-webstock-2010/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Do you want better results from your Paid Search?</title>
		<link>http://www.firstrate.com.au/blog/better-results-from-paid-search/</link>
		<comments>http://www.firstrate.com.au/blog/better-results-from-paid-search/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 22:04:48 +0000</pubDate>
		<dc:creator>Grant</dc:creator>
				<category><![CDATA[PPC]]></category>
		<category><![CDATA[Performance Optimisation Technology]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Website Conversion]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[searchignite]]></category>
		<category><![CDATA[sem bid technology]]></category>

		<guid isPermaLink="false">http://www.firstrate.com.au/blog/?p=1834</guid>
		<description><![CDATA[

Of course you want greater ROI from paid search
And of course you want to make more money from paid search and spend less time worrying about it, right?
And how about an unfair advantage over your competitors?

First Rate has teamed up with SearchIgnite to deliver you exactly that.
As Australasia&#8217;s leader in Search &#38; Performance we have [...]]]></description>
		<wfw:commentRss>http://www.firstrate.com.au/blog/better-results-from-paid-search/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Growing Your Customer Base Without Spending More on Advertising Using Website Conversion Optimisation</title>
		<link>http://www.firstrate.com.au/blog/website-conversion-optimisation/</link>
		<comments>http://www.firstrate.com.au/blog/website-conversion-optimisation/#comments</comments>
		<pubDate>Thu, 11 Feb 2010 04:56:03 +0000</pubDate>
		<dc:creator>Forsyth</dc:creator>
				<category><![CDATA[Website Conversion]]></category>

		<guid isPermaLink="false">http://www.firstrate.com.au/blog/?p=1741</guid>
		<description><![CDATA[I could count on the fingers of one hand how many times this year have I been asked &#8220;how do I turn more visitors into customers, more orders and more conversions..?&#8221;
Strange that in a world where there&#8217;s much more pressure than ever before to be more efficient and costs have been cut in all areas [...]]]></description>
		<wfw:commentRss>http://www.firstrate.com.au/blog/website-conversion-optimisation/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Organic Search, E-Commerce and Page Load Times</title>
		<link>http://www.firstrate.com.au/blog/organic-search-e-commerce-and-page-load-times/</link>
		<comments>http://www.firstrate.com.au/blog/organic-search-e-commerce-and-page-load-times/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 21:02:41 +0000</pubDate>
		<dc:creator>Paul T.</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[Search Engine Optimisation]]></category>
		<category><![CDATA[Website Conversion]]></category>
		<category><![CDATA[Adwords]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[Conversion Rates]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[landing page]]></category>
		<category><![CDATA[landing pages]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[quality score]]></category>
		<category><![CDATA[research]]></category>

		<guid isPermaLink="false">http://www.firstrate.com.au/blog/?p=1463</guid>
		<description><![CDATA[The time it takes to load a page has always had a big impact on how visitors navigate around your website, and more crucially, how long they stay on your website. 2010 will be a turning point for your website if it loads slowly.
Visitors won’t endure slow loading pages anymore
In 2006, Akamai commissioned Jupiter Research [...]]]></description>
		<wfw:commentRss>http://www.firstrate.com.au/blog/organic-search-e-commerce-and-page-load-times/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Your SEM Competitive Advantage</title>
		<link>http://www.firstrate.com.au/blog/your-sem-competitive-advantage-2/</link>
		<comments>http://www.firstrate.com.au/blog/your-sem-competitive-advantage-2/#comments</comments>
		<pubDate>Mon, 01 Dec 2008 04:47:26 +0000</pubDate>
		<dc:creator>Jon</dc:creator>
				<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[Only AU]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Website Conversion]]></category>

		<guid isPermaLink="false">http://www.firstrate.com.au/blog/?p=3519</guid>
		<description><![CDATA[So what does it take to win the SEM war against your competition? Extensive keywords lists? Award winning creative? Clairvoyant bid management system?
Keyword lists, creative and bidding technology are all fairly well understood and relatively easy to deploy. So, if this is the case, what is to stop your SEM strategy deteriorating into a bidding war against [...]]]></description>
		<wfw:commentRss>http://www.firstrate.com.au/blog/your-sem-competitive-advantage-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

